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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) - Salesforce Exam Questions

Last updated on June 20, 2026

97% Exam Compliance
154 Total Questions
1
Question
Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience. They have employed a consultant to help them design an automated solution for maintaining an auto-suppression list.

Which solution should the consultant recommend?
Options
A Use an import activity to import a file from the SFTP
B Use Einstein Segment Recommendations
C Use a query activity to populate the auto-suppression
D Use the Import Wizard in Automation Studio
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2
Question
Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating
using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number

when registering.

Which three considerations should be made before implementing MobileConnect? Choose 3 answers
Select 3
Options
A NTO would be charged by mobile operators directly for messages.
B Long and Short Codes are not available for all countries.
C Opting in for messages can only be done via inbound message.
D Inbound messaging only works with local Long or Short Codes.
E Not all countries are supported by MobileConnect.
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3
Question
Northern Trail Outfitters is using Journey Builder to send emails to loyalty members based on recent activity. They anticipate that approximately half of their contacts will meet the entry criteria for their journey.

How should they configure their entry source?
Options
A Use a Query Activity in Automation Studio to create a segment before entering the journey.
B Use a Contact Data Entry Source to segment the data configured in Attribute Groups in Contact Builder.
C Use an Import Activity in Automation studio to filter the data as a Data Extension Entry Source.
D Use a Data Extension Entry Source with an applied filter based on recent member activity.
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4
Question
Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension ans purchase data is stored in a second data extension.

Which two steps should they include to accomplish this journey?
Select 2
Options
A Utilize Entry Data on a Decision Split within Journey Builder.
B Configure activities within Automation Studio to update the purchase data.
C Create a Data Relationship in Email Studio to relate the two data extensions.
D Use Data Designer in Contact Builder to relate the two data extensions.
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5
Question
A customer wants to send SMS messages as part of a Journey. They are concerned the messages will deploy when subscribers are asleep. If a subscriber qualifies to receive an SMS message as part of the journey between 1 a.m. and 6 a.m., the customer prefers the message to not be sent.

What solution should a consultant recommend to meet the criteria?
Options
A Run an Import Definition at 12 a.m. to create a suppression list.
B Create a Journey Goal to exit subscribers from the Journey.
C Run a SQL Query at 12:30 a.m. to create a suppression list.
D Create and enable a BLOCKOUT window In MobileConnect.
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