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MARKETING CLOUD Engagement ADMINISTRATOR (MCE-Admn-201) - Salesforce Exam Questions

Last updated on June 20, 2026

97% Exam Compliance
165 Total Questions
1
Question
Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.

What two roles, custom or standard, could be assigned to this user to meet the requirement? Choose 2 answers
Select 2
Options
A Marketing Cloud Regional or Local Administrator
B Marketing Cloud Channel Manager
C Marketing Cloud Administrator
D Marketing Cloud Email Marketing Manager
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2
Question
Northern Trail Outfitters has five business units in their Marketing Cloud account. All business units should be configured to use the same SFTP directory

How should this setup be achieved?
Options
A Each business unit should have multiple SFTP users
B Child business unit SFTP user should be created
C All child business units should have an individual SFTP user
D Copy the parent SFTP user into each child business unit
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3
Question
Northern Trail Outfitters' security team has password policies they want enforced within Marketing Cloud.

Which policies could the Marketing Cloud admin configure in Setup7
Options
A Minimum Password Length, Password Complexity, Password History, Expiration Period
B Minimum Password Length, Use Strong Passphrases, Unique Password, Number of Security Questions
C Maximum Password Length, Password Complexity, Unique Password, Expiration Period
D Minimum Password Length, Use Strong Passphrases, Password History, Number of Security Questions
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4
Question
A Marketing Cloud admin wants to append an Urchin Tracking Module (UTM) variable String to links in emails.

Which functionality would allow this?
Options
A Parameter Manager
B Advertising Studio
C Personalization Builder
D Web and Mobile Analytics
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5
Question
A Marketing Cloud admin has been asked to update their Marketing Cloud SFTP password

Where in Setup could they accomplish this task?
Options
A Data Management
B Company Settings
C Security
D Feature Settings
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