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Salesforce Certified Marketing Cloud Engagement Foundations (MC-101) - Salesforce Exam Questions

Last updated on June 20, 2026

97% Exam Compliance
122 Total Questions
1
Question
What is used to identify unique member records?
Options
A Subscriber Key
B Primary Key
C Foreign Key
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2
Question
A marketing associate at Cloud Kicks wants to follow specific Marketing Cloud Engagement topics and connect with other users. Which site should the associate use?
Options
A Trust site
B Trailblazer Community
C Salesforce+
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3
Question
Cloud Kicks wants to build trust with customers by creating an onboarding campaign that welcomes them.

Which marketing practice should the associate apply?
Options
A Promote products that the customer might be interested in.
B Utilize first-party data to personalize the customer experience.
C Include personal data for the customer to easily access.
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4
Question
The marketing team at Cloud Kicks notices that several hard bounces have occurred in their last email send.

What is causing the email to hard bounce?
Options
A The email address is invalid.
B The subscriber's mailbox is full.
C The recipient's mailbox is temporarily unavailable.
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5
Question
Cloud Kicks (CK) wants to send a monthly digital rewards statement to its program members with their points balance and spending activity. CK wants to avoid customers unsubscribing from these messages so they remain aware of their benefits. CK is also concerned about staying compliant.

Which send configuration setting should be leveraged?
Options
A Commercial Send Classification
B General Send Classification
C Transactional Send Classification
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