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Salesforce Certified Marketing Cloud Engagement Foundations (MC-101) - Salesforce Exam Questions

Last updated on June 20, 2026

97% Exam Compliance
122 Total Questions
1
Question
Cloud Kicks (CK) wants to send a monthly digital rewards statement to its program members with their points balance and spending activity. CK wants to avoid customers unsubscribing from these messages so they remain aware of their benefits. CK is also concerned about staying compliant.

Which send configuration setting should be leveraged?
Options
A Commercial Send Classification
B General Send Classification
C Transactional Send Classification
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2
Question
Cloud Kicks uses Marketing Cloud Engagement to launch targeted email marketing campaigns to potential and existing customers.

What does the marketing campaign need to include in the email sends to meet CAN-SPAM requirements?
Options
A Physical mailing address
B URL link to privacy standards
C Transactional Send Classification
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3
Question
A marketing associate needs to import a CSV file into a data extension.

Which delimiter should the associate select to correctly import this file type?
Options
A Pipe
B Comma
C Tab
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4
Question
Cloud Kicks recently sent a flash sale email to a data extension containing 1,300 subscribers. The
email tracking report shows the email was only sent to 950 subscribers.

What caused the discrepancy?
Options
A The data extension was not marked as sendable.
B The personalization string in the email was written incorrectly.
C An exclusion list was applied at send time.
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5
Question
Northern Trail Outfitters wants to add new customer data to a data extension.

What needs to be present on the data extension to add new rows while keeping the existing data during import?
Options
A Subscriber Key
B Foreign Key
C Primary Key
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